Analytical solution for saving 5%-10% of the metered water or saving cities $20-$40 /person/year, which is lost in form of leakage in urban areas and a geo-spatial solution for leakage risk assessment in the urban water and waste water distribution network to prioritize the maintenance/renovation projects and minimize water loss, which is mostly unmetered water. Forecasting demand accurately and employing revenue management techniques, and pricing to better control consumer behaviour to meet conservation targets and financial goals for municipalities and utility companies.